I’ve often heard stories about how persistent woodpeckers are. They don’t jump around to 15 different trees. Instead, they beat on one tree over and over again. Why? Because persistence tends to pay off. They know that there are bugs in every tree. And if...

If you google, “Mom Blogs,” there are 438 million results. Standing out in that crowd feels impossible. Standing out in most crowds feels impossible. We’ve all got an overload of options. Right now it’s difficult to get people to sign up for your new platform...

Sometimes people tell me things like, “If you just believe in yourself enough, you can accomplish anything!” While I strongly believe in the importance of positive thinking, that’s really only half of the story. Confidence isn’t enough. Turns out, that despite the shortcuts we think...

The last book I wrote hit the New York Times Bestsellers List. That’s fun, but that’s not where I began. No one begins there. This is where I began. It’s a series of prom ads I pitched to a tuxedo rental company I was writing...

We fear the woods. They are dark and unkind at times. We would pave a path through them if we could. A wooden bridge over their waters, a cut walk way through their downed trees. We can’t see the way clearly but perhaps even scarier...

I learned the hard way that great ideas without an audience die faster than good ideas with a few fans. For years, I wrote messages on napkins, leaving them around the house in hopes of someone discovering them. I thought a gusty wind might come...

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