Jon Acuff
Jon Acuff

467 Articles

Hustle

Dear writers …

I used to write radio commercials for a laser hair removal company.

The key is to just constantly threaten that, “bathing suit season is right around the corner.”

I wrote ads for The Home Depot, Bose and Staples.

I wrote video scripts and instructional copy for online calculators.

I wrote poems and billboards.

I wrote blog posts and tweets and eventually books.

Along the way, I learned a few things.

It’s time to share them.

Not everyone who reads my blog is a writer. If you are or want to be though, check out “The Writer’s List.”

The concept is simple. Once a week, I’m going to share something to help you be a better writer. Some weeks that will mean a trick I learned about editing. Some weeks I will share a secret about selling your work.

The list will be numbered and today you can get the first idea, “Editing is everything.’

Writers, let’s talk.

Sign up here.

Do Over

The winners of the 200 book giveaway

Last week we planned on giving away 100 copies of Do Over but we were so blown away by the number of entries, we decided to double the amount of books we gave away!

It’s really fun to give people who are excited about the book a chance to read it for free, and I can’t thank my publisher, Penguin, enough for helping me pull this off!

If you were one of the 200 winning entries that we chose, you already received an email from us earlier this morning. Congratulations!

If you didn’t receive an email, thanks so much for entering!

The good news is you can still get a copy of the paperback on Amazon for only $10.59! Order a copy for yourself or for someone you love and make 2017 the year of the Do Over!

Do Over

The old rules don’t apply to this new world.

Sit still.

Stay quiet.

Keep your head down.

Work your 40 hours for 40 years and get a gold watch and a one way ticket to Florida.

Dream about what might have been but wasn’t.

For years, maybe decades, those were the rules.

Dreams were frivolous, gossamer that the average person didn’t have access to.

But then, the Internet happened.

When my grandfather was my age, he couldn’t build an audience easily. What would he have done? Run for local government? Try to get a radio show? Write for the city paper? He couldn’t reach a million people with a tweet. He couldn’t live broadcast from his own house with his own phone. He couldn’t sell something on Amazon.

When my grandmother was my age, she was one of the first female vice-presidents at a national bank. It was an amazing opportunity for an amazing woman, but it also had to be an isolating experience. She couldn’t start a Facebook group for women around the world who were breaking glass ceilings. She couldn’t get encouragement from other women on Twitter. She couldn’t easily connect with anyone outside of the town she lived in.

She had to live by the old rules, the old limitations and the old opportunities. But I have some good news.

The old rules don’t apply to this new world. That’s what I wrote about in my book Do Over.

I’ve been thinking about that a lot lately because in a few weeks, I’m speaking on a cruise ship with Sandi Patty. That’s a crazy sentence.

For a week, I’ll get to hang out with hundreds of other people floating about the Caribbean. I’m also going to win the first annual Jon Acuff & Sandi Patty Table Tennis Tournament.

I don’t know who originally came up with this idea, but God bless them. (The cruise is already sold out but here’s the team I’m going with.)

How did it happen? In 2008, I started a blog.

I threw my hat in the ring.

I tried.

I did something weird.

I decided ordinary wasn’t fun anymore.

I don’t know what you’re going to do with your life, I really don’t. But know this, you have opportunities unlike any generation in the history of mankind.

You have chances no one has ever had before.

You have tools.

You have resources.

You have community.

Don’t waste your new life living by the old rules.

Do Over

I’m giving away 100 copies of Do Over. Want one?

Every few days, someone who read Do Over will email me. The messages are always a little different, but they tend to say three things:

  • I used your book to find a new job.
  • Your book helped me get a raise at my current job.
  • I feel hopeful about my career for the first time in a long time.

I love hearing stuff like that. Now that the paperback is out and the book only costs $11 more people have access to it.

Even knowing that the price is so low, I realize there are lots of people who can’t afford to pick up a copy. Maybe you’re working the envelope system right now. Maybe you’re on the grind and saving every penny you can. Maybe you’d read Do Over ASAP if there was a way to get a free copy.

Well, now there is.

For the first time ever, I’m giving away 100 copies of my book. Why? Because there are 100 people who need it.

Is that you? Is that someone you know? Is there a family member or friend you’d love to give it to?

I have 100 copies. You pay absolutely nothing.

Want one?

Fill out this quick questionnaire before Friday, February 10th at midnight Pacific. On Monday, February 13th I’ll announce the winners.

Life is too long to stay stuck at a job you don’t love.

It’s time to rescue Monday.

Apply for your free copy of Do Over today!

Do Over

Two people who need you to do the impossible.

Everyone has an impossible goal.

Even if life and parents and teachers and bosses with bad breath beat it out of you, it’s still there.

It might be quiet and dim, but it is not dead.

Why should you do it?

Why should you start that business, write that book, lose that weight?

Why should you do the impossible?

Because of two people.

The first is yourself. Dreams you refuse to chase don’t disappear, they become ghosts that haunt you. In quiet moments at red lights or in the shower, when your phone can’t save you, they return like a phantom. Unfulfilled hope doesn’t dissipate, it disintegrates into bitterness.

Unless, you try the impossible.

Patrick did.

He sent me this email this week:

Working for the NHL is impossible. There are only 30 teams, it’s smaller than the NFL and anyone who loves hockey would love to work there. Jobs are scarce, but that didn’t stop Patrick.

Instead, he did 3 things:

  1. He went to a conference to learn.
  2. He bought my book Do Over.
  3. He worked in sales for a year in the minor leagues.

This wasn’t an overnight story. This wasn’t instant. This wasn’t easy.

You must chase your goals for yourself, but what about the second person who needs you to do it?

The second person is every person you’ll never meet that bumps into your dream.

Patrick for instance. When I sat down to write Do Over, I didn’t know him. When you start your business or change jobs or chase your dream, you won’t know who it’s really for. But they’re out there. They need that thing you’re going to do.

We need you to do the impossible.

Why do I promote Do Over? Because it works. It’s $11 and it helps you do the impossible. I can’t say it any simpler than that.

If you’re ready to do the impossible, buy a copy today.

 

Relationships

The surprising person who will get you a new job.

This morning, I tweeted that “If you are up this early, we needed to be connected on LinkedIN.” I’ve done that a few times lately and think that you and I should connect. Here’s my profile. Let’s do it!

Someone responded “I’m old enough to remember when you were supposed to actually know someone before you linked to them in LinkedIn.”

That’s a good point and maybe it was true a few years ago. The problem is that some people still believe that.

The reality, as discussed by many people notably Malcolm Gladwell, is that your next job is likely to come from someone you don’t know well.

We tend to think our closest friends will help us network. We tend to think our best friends and family members are the greatest sources of relational opportunities. They’re not though. Strangers are going to provide you a lot more connections to new jobs than your inner circle. Why?

Because your inner circle tends to travel in the same situations you do. They work similar jobs. They live in your town. They bump into roughly the same opportunities you do.

People on the edges though, people you might only know from the Internet, they tend to see things you don’t. They know companies you don’t. They have conversations and connections you don’t. The wide circle has more connections than the tight.

The reason I wrote 25% of my book Do Over about relationships is that they are the original job hack. You’ll get more jobs via a friendship than any other thing. (You can pick up a copy today for only $11. What are you waiting for?)

I hope you’ll connect as often as you can with as many people as you can on LinkedIN. Again, here’s my info if you want to connect to me.

You just might be surprised by who helps you get your next job.