The question a 10 year old asked me that changed how I see money.

One night at dinner I told Jenny about a new opportunity a client offered me.

As I told her about the details she said, “You shouldn’t take that offer. That opportunity has nothing to do with your passion. It’s outside your strengths and mission. Why would you take it?”

I immediately said, “Well, the money is good.”

Without missing a beat, my 10 year old daughter piped up and asked, “Why would you ever do something just for the money? You already have some.”

Sometimes little kids drop big grenades.

Kids believe in “some money.”

Some money is awesome. You can buy some candy and some pants and some stickers and some of just about anything. Some is the best.

Kids think you need some money. Adults think you need “enough money.”


If you get enough, then you’ll be happy.

If you get enough, then you won’t be stressed out.

If you get enough, then you’ll be brave and can do that thing you’ve always wanted to do.

The problem is there’s no such thing as enough money. It’s a myth like Bigfoot, the Loch Ness monster or kale chips that taste as good as regular chips.

I’ve chased enough money before. For years I made my success my identity. I thought if I got enough money I would be enough. What a mistake that was. I had to lose success to realize all the money, all the accomplishments, all the fame and all the stuff would never be enough. The problem is that money is a something that pretends to be an everything.

I hope you make money. Make a lot of money. Money is fun. We took our kids to Disneyland last week and that cost money. I’m not against money, but I’m done with enough money. There’s no such thing and like a 10 year old told me, some money is a lot more fun anyway.

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Jon Acuff
Jon Acuff


  1. Liz H. Alexander

    I would LOVE to have just SOME money! lolol! No, but seriously, getting tired of debt and minimum wage jobs.. x_x;;;;

  2. Kale chips… Still laughing 🙂
    You’re so right about the myth with “enough” money. Especially true during Powerball season. ‘If I just had as much money as that person, I’d be more generous’. Really? What are you doing with what you have now.

    That’s why I love the story in the Bible about the widow who gave everything she had. Jesus held her up as an example, even though the amount she gave was much less than the “rich” who were giving a small fraction.

    There’s a reason the Bible talks so much about money. God knew we’d have to deal with it and that it would be a temptation that could get us off track. Thanks for the reminder Jon…from you and your daughter.

  3. Nathaniel

    Great post. Out of the mouth of babes!
    Kids see us stressed when we take on those enough money moves too!

  4. This is a great article, because it is so absolutely true. Enough usually means more, kind of a snowball effect.

  5. This one hot home this week-it’s not about THE money; it’s about the why and the fun and some money. Great read Jon -please thank your 10 year old!

  6. This one hit home this week-it’s not about THE money; it’s about the why and the fun and some money. Great read Jon -please thank your 10 year old!

  7. KC

    You’ve no idea how timely this is. Been taking on a lot of extra projects lately and my wife asked me, “Why?”

    My answers fell right in line with the “enough money” thinking you shared. Thank you.

  8. Love this take on money and being happy. If only we could be satisfied with “some” money, then we can start to plan how to use whatever we have more effectively instead of always trying to get more.

    Appreciate the inspiration. Thanks!