3 things every successful goal demands.

Last year, I helped 10,000 people work on their goals. The people who were successful at their New Year’s Resolutions relied on 3 things:

  1. Clarity – They had a focused sense of what they were trying to accomplish.
  2. Consistency – They did the grind of stacking small wins on top of small wins day after day.
  3. Community – On the days they didn’t feel like hustling, they leaned on friends.

Those 3 things are simple, but sometimes they’re hard to find. That’s why I created the 30 Days of Hustle.

I’ve mentioned it over the last month on my blog and teased it in my recent 3 Rules of Hustle video series, and it’s finally here: Early Bird registration for the 30 Days of Hustle Challenge is live!

header_580Here’s the deal: this January I’m launching the best version of the 30 Days of Hustle Challenge that I’ve ever done.

There are daily emails, an 8000-word PDF, a new video each day for 30 days, the 30DOH worksheet, access to the private Facebook group, and other fun surprises. It’s going to give you the best shot of crushing your resolutions for 2016.

Full price registration will be open the last week of December for $60, but this week only you can register for half price. That’s right: from now until midnight PT on Friday, registration is only $30.


If you’re looking for the best way to make sure you have an awesome start to 2016, do what 10,000 other people did last year and go through The 30 Days of Hustle Challenge. (And don’t do it alone! It’s a great challenge to do with a friend, so share the link with your friends and challenge them to do it with you!)

Can’t wait to see the awesome things you accomplish!

For more info or to register, click here: Jon Acuff’s 30 Days of Hustle Challenge

PS…The Early Bird price goes away Friday at Midnight PT and registration will be closed for a few weeks until it opens again at full price ($60) the last week of December, so don’t miss this offer!

PPS…Yes, you’re dream is worth way more than $1/day, but for this week I wanted to make the Challenge accessible to as many people as possible. I hope you’ll join me!

PPPS…So many additional thoughts! I put together a 30 song playlist pulled from the most eclectic, motivational collection of music. I can’t wait to share fun things like that with you in January!

Do Over

4 ways to get paid more and have more fun at whatever you do.

The message at the heart of what I shared at the 15 Do Over fall tour events was this: there are 4 things you need to focus on if you want to get good at what you do for a living (or if you want to change what you do for a living).

Focus on these 4 things, and you’ll be better equipped to handle any changes you face and have a whole lot more fun along the way. My theory is simple: If you’re going to spend 40-60 hours a week for 40-60 years of your life working, you might as well enjoy it.

I know many of you weren’t able to make it out to a live event this fall to hear more about what those 4 things are, so I’m excited to announce that Thursday, December 3 at 7pm CT, I’m hosting a live Do Over Webinar.


Who is this free webinar for?

It’s for 9 types of people.

1. If you think trading 50 weeks of drudgery for 2 weeks of vacation every year is bad math, this webinar is for you.

2. If you want to make sure your career is recession proof, this webinar is for you.

3. If you have a dream that you just can’t shake but you’re not sure where to start, this webinar is for you.

4. If you want to win at work, this webinar is for you.

5. If you want to make a few small changes that over time will make a big difference, this webinar is for you.

6. If you’re wondering if you’re too old for a Do Over, you’re probably not, and this webinar is for you.

7. If you think there’s something wrong with spending 40 hours a week for the next 40 years doing something you hate, this webinar is for you.

8. If you want 2016 to be way better than 2015, this webinar is for you.

9. If you wanted to check out the Do Over tour but couldn’t make it to an event, this webinar is for you.

Register for this free event here: Jon Acuff Webinar on 12/03/15. (A replay will be available the next day for those who can’t be there live, but you must be registered to have replay access.)

Hope to see you there!



Why hustle has seasons (a new video featuring my wife Jenny!)

Of all the investments you must make into your career, none of them involve more tension than hustle.

You have to work incredibly hard, but you have to rest.

You have to say yes to a lot of opportunities but also protect your time and say no regularly.

You need grit to hold on in the tough times and flexibility to quit when it’s time to move on.

Sometimes we think hustle is an excuse to become a workaholic, but it’s not. Rest is actually a really important part of hustle. The hard part is that in a culture that praises busyness, rest is an act of bravery.

How do you manage the tension? You start by understanding that hustle has seasons.

That’s the topic of the second video in my free video series, The 3 Rules of Hustle. And as you can see, my wife Jenny joins me in this video to talk about that very thing (as well as some other things like how much Tony Hawk Pro Skater I played when I was putting off writing and why no one eats chili in the summer.)


It’s a fun one. Check it out here by signing up for all three free videos!

I created the 3 Rules of Hustle video series because the truth about hustle is this: hustle is the fuel for the things we work on. And if you use it the right way and apply it to the right things, you get to be more awesome, more often.

The best part is, when you sign up you’ll get access to video #1 and video #2 immediately.

I can’t wait to see what dream, goal or project you apply the 3 rules of hustle to!


How to run 4 miles when you really don’t want to.

If I ate queso as often as I tweeted about it, I would be dead.

They’d serve it at my funeral with a fountain in one final nod to the melted cheese dream that put me in the grave, but it would be game over for me.

In order to eat queso, I have to work out.

Is that the weirdest reason ever to exercise? Surely no one in the history of mankind has told a trainer, “My motivation for hitting the gym is cheese, glorious cheese.”



Traveling makes exercise difficult so I have to plan ahead. I have to pack my workout clothes. I have to pack my sneakers. I have to pre-select a time in my schedule when I can fit in some time on the hotel fitness center.

Calling two old treadmills and seven barbells in a closet does not a “fitness center” make, but hotels are creative with their words.

Three weeks ago I planned to run three miles in Houston, Texas. I got everything ready before hand and was laser focused on running three miles. A little voice inside my heads said, “Why don’t you run 4?” But like most times in my life I was quickly able to shut the positive voice up. (The negative voice in my head? I tend to hold open mic nights for that guy and listen and listen and listen.)

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My new free video series, The 3 Rules of Hustle!

For the last 18 years I’ve been helping hundreds of thousands of people and companies like Bose, Microsoft, Home Depot, and Comedy Central. Along the way I’ve learned that even though we like to talk a lot about hustle, there’s still a lot of confusion about what hustle really is.

Hustle isn’t an excuse to become a workaholic or roll over people. As it turns out, it’s not a flavor of Axe Body Spray, either. (Though Pulse, Instinct, and Hot Fever are, in case you were wondering.)

Hustle is an act of focus, not frenzy. It’s an act of addition, but also subtraction. It’s about focusing on what matters the most, in the right way.

That’s why I’m so excited about a new video series I’m doing called The 3 Rules of Hustle. In it I’m going to separate fact from fiction about what it means to really work on your dream. Check out this quick video I put together to tell you what the 3 rules are, and why they’re so important.


The video series is free, but you’ll need to sign up to get access to them because I won’t be posting them on my blog. There’s also a surprise guest who will be joining me for the series, but you’ll have to watch the video to see who it is.

I created the 3 Rules of Hustle video series because the truth about hustle is this: hustle is the fuel for the things we work on. And if you use it the right way and apply it to the right things, you get to be more awesome, more often.

The best part is, when you sign up you’ll get access to video #1 immediately.

I can’t wait to see what dream, goal or project you apply the 3 rules of hustle to!


Stop trying to make everyone like you.

The reason we argue with the critics and ignore the people who like us is simple:

We want everyone to like us.

We want a 100% approval rating.

I’m here to tell you, it’s not coming.

Not because you’re dumb.

Not because you’re lazy.

Not because you just haven’t tried hard enough.

You’ll never have 100% support for your dream.

The sooner you accept that, the sooner you can start having fun with the people who do support it.

I want 100% approval sometimes. When someone tweets, “I used to like you more a few years ago,” I want to prove to them that I’m still a good person. When someone says, “I miss the funny you,” I want to call them on the phone and ask where our comedic sensibilities parted ways. When someone I’d never met walked up to Jenny and I recently at a farmer’s market and said something really ugly to me based on who they thought I was, I wanted sweep his leg Cobra Kai style.

But karate is never the answer and for all I know, that dude knew the crane kick.

I want 100% approval but then I remember something.

Your ability to do awesome things is proportional to your willingness to be criticized by people who don’t understand them.

The end.