Do Over

4 ways to get paid more and have more fun at whatever you do.

The message at the heart of what I shared at the 15 Do Over fall tour events was this: there are 4 things you need to focus on if you want to get good at what you do for a living (or if you want to change what you do for a living).

Focus on these 4 things, and you’ll be better equipped to handle any changes you face and have a whole lot more fun along the way. My theory is simple: If you’re going to spend 40-60 hours a week for 40-60 years of your life working, you might as well enjoy it.

I know many of you weren’t able to make it out to a live event this fall to hear more about what those 4 things are, so I’m excited to announce that Thursday, December 3 at 7pm CT, I’m hosting a live Do Over Webinar.


Who is this free webinar for?

It’s for 9 types of people.

1. If you think trading 50 weeks of drudgery for 2 weeks of vacation every year is bad math, this webinar is for you.

2. If you want to make sure your career is recession proof, this webinar is for you.

3. If you have a dream that you just can’t shake but you’re not sure where to start, this webinar is for you.

4. If you want to win at work, this webinar is for you.

5. If you want to make a few small changes that over time will make a big difference, this webinar is for you.

6. If you’re wondering if you’re too old for a Do Over, you’re probably not, and this webinar is for you.

7. If you think there’s something wrong with spending 40 hours a week for the next 40 years doing something you hate, this webinar is for you.

8. If you want 2016 to be way better than 2015, this webinar is for you.

9. If you wanted to check out the Do Over tour but couldn’t make it to an event, this webinar is for you.

Register for this free event here: Jon Acuff Webinar on 12/03/15. (A replay will be available the next day for those who can’t be there live, but you must be registered to have replay access.)

Hope to see you there!



Why hustle has seasons (a new video featuring my wife Jenny!)

Of all the investments you must make into your career, none of them involve more tension than hustle.

You have to work incredibly hard, but you have to rest.

You have to say yes to a lot of opportunities but also protect your time and say no regularly.

You need grit to hold on in the tough times and flexibility to quit when it’s time to move on.

Sometimes we think hustle is an excuse to become a workaholic, but it’s not. Rest is actually a really important part of hustle. The hard part is that in a culture that praises busyness, rest is an act of bravery.

How do you manage the tension? You start by understanding that hustle has seasons.

That’s the topic of the second video in my free video series, The 3 Rules of Hustle. And as you can see, my wife Jenny joins me in this video to talk about that very thing (as well as some other things like how much Tony Hawk Pro Skater I played when I was putting off writing and why no one eats chili in the summer.)


It’s a fun one. Check it out here by signing up for all three free videos!

I created the 3 Rules of Hustle video series because the truth about hustle is this: hustle is the fuel for the things we work on. And if you use it the right way and apply it to the right things, you get to be more awesome, more often.

The best part is, when you sign up you’ll get access to video #1 and video #2 immediately.

I can’t wait to see what dream, goal or project you apply the 3 rules of hustle to!


How to run 4 miles when you really don’t want to.

If I ate queso as often as I tweeted about it, I would be dead.

They’d serve it at my funeral with a fountain in one final nod to the melted cheese dream that put me in the grave, but it would be game over for me.

In order to eat queso, I have to work out.

Is that the weirdest reason ever to exercise? Surely no one in the history of mankind has told a trainer, “My motivation for hitting the gym is cheese, glorious cheese.”



Traveling makes exercise difficult so I have to plan ahead. I have to pack my workout clothes. I have to pack my sneakers. I have to pre-select a time in my schedule when I can fit in some time on the hotel fitness center.

Calling two old treadmills and seven barbells in a closet does not a “fitness center” make, but hotels are creative with their words.

Three weeks ago I planned to run three miles in Houston, Texas. I got everything ready before hand and was laser focused on running three miles. A little voice inside my heads said, “Why don’t you run 4?” But like most times in my life I was quickly able to shut the positive voice up. (The negative voice in my head? I tend to hold open mic nights for that guy and listen and listen and listen.)

Read More


My new free video series, The 3 Rules of Hustle!

For the last 18 years I’ve been helping hundreds of thousands of people and companies like Bose, Microsoft, Home Depot, and Comedy Central. Along the way I’ve learned that even though we like to talk a lot about hustle, there’s still a lot of confusion about what hustle really is.

Hustle isn’t an excuse to become a workaholic or roll over people. As it turns out, it’s not a flavor of Axe Body Spray, either. (Though Pulse, Instinct, and Hot Fever are, in case you were wondering.)

Hustle is an act of focus, not frenzy. It’s an act of addition, but also subtraction. It’s about focusing on what matters the most, in the right way.

That’s why I’m so excited about a new video series I’m doing called The 3 Rules of Hustle. In it I’m going to separate fact from fiction about what it means to really work on your dream. Check out this quick video I put together to tell you what the 3 rules are, and why they’re so important.


The video series is free, but you’ll need to sign up to get access to them because I won’t be posting them on my blog. There’s also a surprise guest who will be joining me for the series, but you’ll have to watch the video to see who it is.

I created the 3 Rules of Hustle video series because the truth about hustle is this: hustle is the fuel for the things we work on. And if you use it the right way and apply it to the right things, you get to be more awesome, more often.

The best part is, when you sign up you’ll get access to video #1 immediately.

I can’t wait to see what dream, goal or project you apply the 3 rules of hustle to!


Stop trying to make everyone like you.

The reason we argue with the critics and ignore the people who like us is simple:

We want everyone to like us.

We want a 100% approval rating.

I’m here to tell you, it’s not coming.

Not because you’re dumb.

Not because you’re lazy.

Not because you just haven’t tried hard enough.

You’ll never have 100% support for your dream.

The sooner you accept that, the sooner you can start having fun with the people who do support it.

I want 100% approval sometimes. When someone tweets, “I used to like you more a few years ago,” I want to prove to them that I’m still a good person. When someone says, “I miss the funny you,” I want to call them on the phone and ask where our comedic sensibilities parted ways. When someone I’d never met walked up to Jenny and I recently at a farmer’s market and said something really ugly to me based on who they thought I was, I wanted sweep his leg Cobra Kai style.

But karate is never the answer and for all I know, that dude knew the crane kick.

I want 100% approval but then I remember something.

Your ability to do awesome things is proportional to your willingness to be criticized by people who don’t understand them.

The end.


How to connect with top mentors without inviting them to coffee.

(I don’t do many guest posts these days, but for years, I’ve loved getting to know the author of this one. I shared the stage with Lewis Howes at World Domination Summit and asked him to write about this topic because I’ve watched him do an amazing job of connecting with mentors. He’s also built a massive podcast with 9 million downloads in part because he’s so great at connecting with people. For more great stuff from Lewis, check out his book “The School of Greatness.”)

lewis lights

How to connect with top mentors without inviting them to coffee. By Lewis Howes

My most valuable business asset, aside from my ability to hustle, is my network. I can pick up the phone and call any number of friends and powerful experts in a wide range of topics asking for advice and I know it will be exactly what I need to get results.

This is priceless.

But about 8 years ago I couldn’t pick up the phone and call one person who I trusted for business advice. I knew football coaches, previous teammates and ex-girlfriends and that was about it. So, if you don’t feel like you have much of a network currently, don’t worry. There’s hope.

Coincidentally, it was my girlfriend at the time who introduced me to one of my first business mentors, when I was a washed up football player recovering from surgery, and clueless about what to do with my career. She knew an inventor who had just moved back to Columbus, Ohio, where I was living at the time, and she arranged a meeting between us.

I showed up in jeans and a ripped off tee shirt with an attitude like I had it all figured out. Thankfully, I was able to tell pretty quickly that this inventor, Chris Hawker, was really smart and a good guy. I could see I might have a chance to learn something from him if I played my cards right. So I started asking him a lot of questions, really listened to the answers, and at the end of our conversation, I asked him if I could work for him.

He said no. But I said I’d follow up anyway.

I followed up with him every week for months until he finally said I could come work for free around his office (and my desk was a closet in his kitchen). I worked for him for a number of months, eventually making $500 a month, sitting in that closet making phone calls and going to trade shows with him. But in exchange, I got to go on a walk with him once a day where I could ask him any question I wanted.

This experience was priceless.

Chris is still my good friend, mentor, and business partner to this day. He taught me so much more than how to run a business or come up with a good product idea. He taught me that to develop a powerful, mutually supportive relationship with a mentor, you have to be willing to give way more than you ask.

Lewis-book-mockup2In fact, don’t ask for anything.

Just offer to be of meaningful service, in any capacity that will help the mentor in achieving what is important to them. (This could be as simple as showing them how to set up a Twitter cover image that doesn’t look terrible.)

Offer to work for free.

Say yes to anything.

Hustle hard.

Show them you are grateful and willing to learn.

Keep your word.

Skip coffee meetings and go straight to offering a potential mentor whatever you can that will aid them in their own business. Be patient and before you know it, you’ll have a much bigger network. It’s worth the work, I promise.